Deployment Labs
Module 6 · Lesson 1 of 5 · 10 min

The front door and the 10-day answer

Anyone can raise anything, and everyone gets an answer: adopt it, park it or build it.

Sooner or later, everyone who uses AI at work wants something. A fix for a step that drives them mad. Credit for a tool they built at the weekend. A budget for something they saw in a demo. The front door is the one place all of it arrives, and the place where all of it gets an answer. This lesson sets yours up, and lets you practise the answers.

Anyone can raise anything

The front door takes three kinds of thing, from anyone in the organisation:

  • A friction point: work that waits, piles up or gets redone.
  • A tool someone has already made, often with AI, often without asking first.
  • A request: “can we have…”, usually for a tool or a budget.

They come through one door because they're often the same problem seen from different sides. The friction point is the cause, the request is someone's proposed fix, and the tool is someone else's fix that already works. One person looking at all three can see that a request from sales and a spreadsheet in finance are answers to the same question.

Whatever is raised, it's recorded as work, never as a person. “Quotes wait three days for pricing” is useful. “The estimator is slow” is a complaint about a colleague, and it teaches everyone else to stop raising things.

A first answer within 10 working days

The person who runs the loop gives a first answer within 10 working days. In a small firm, the outside builder of record does it. A first answer isn't a finished build. It's a decision about which path the thing takes, given to the person who raised it.

Ten days is a service level, and it's measured. The pilot kit records the time from raising something to its first answer, and reports the median every two weeks alongside the split of adopt, park and build. If the median goes over 10 working days, that counts against the framework at your size, and the day-90 readout says so plainly.

Three answers

There are only three first answers, and each has a rule.

  • Adopt it. This is the default for something someone already made, and the maker gets the credit, out loud. If it's shared, it goes to Own, which module 7 covers, for an owner, a backup and a review date.
  • Park it. It goes on the friction list, with a status everyone can see: new, in progress, parked or done. Parked isn't a polite no. It's visible, it's recorded as work, and it's there when the bottleneck moves.
  • Build it. Only once redesigning the work and the approved tools have both been ruled out. Then it goes to Build's one-page case, which lesson 3 covers.

Notice what isn't a build. Setting up an approved tool to do something new, with no new money or engineering time, counts as Improve. Plenty of good requests end there.

What a first answer sounds like

A first answer names the path, says why, and says what happens next, in a couple of sentences. “Adopted, and thank you. Three people rely on it, so it goes to Own, and its owner will be in touch this week.” “Parked. It's real friction, but this loop's bottleneck is pricing review. It's on the friction list, and it comes back when the bottleneck moves.” “Going to Build. Redesign and the approved tools can't close the gap, so a one-page case goes to the quarterly meeting.”

Every answer goes back to the person who raised it, and into the log, with the date. The log is what lets you report the median, and it's what people will look at to decide whether the door is worth using.

“Many of the strongest enterprise deployments began with power users.”
MIT NANDA · The GenAI Divide, 2025

That's why adopting is the default. The people already using AI on their own work have found where the friction is, and often built something that helps. Adopting it, with credit, costs almost nothing. Rebuilding it from scratch costs time, and tells everyone that showing their work gets it taken away.

A slow door builds shadows

A slow door doesn't stop people solving their problems. It stops them telling you. When a request waits for the next quarterly meeting, the person who raised it can live with the friction for three months, or fix it themselves with whatever they can find. Plenty choose the second. That's how organisations end up with tools nobody owns, running on data nobody checked.

First answer within 10 working daysFirst answer at the next quarterly meetingDAY 90DAY 0Built in the shadows: no owner, no checks8 of 8answered in the open5 of 8answered in the open3 built in the shadows
Fig. 6.1The same eight requests, two doors. Answer within 10 working days and everything stays in the open. Make people wait for the quarter, and some of them stop waiting. Illustrative.
1 in 5

organisations reported a breach due to shadow AI: tools in use that nobody approved.

IBM, Cost of a Data Breach, 2025

$670k

higher average breach cost where shadow AI use was high, compared with low or none.

IBM, Cost of a Data Breach, 2025

37%

of organisations have policies to manage AI or detect shadow AI.

IBM, Cost of a Data Breach, 2025

Policies help. A door that answers fast helps more, because it gives people a better option than the shadows. Module 3 brought existing AI use into the open under the promises. The front door keeps it there.

Setting yours up

A front door needs three decisions: where things are raised, who answers, and how fast. Use somewhere people already go, such as a channel in your team chat, a short form or one email address. Below about 20 people, the door can be a standing item in a meeting you already hold.

In a large organisation, each business unit runs its own door, with its own person answering within the same 10 working days. Anything that touches legal, security or procurement goes to a shared-services loop within those same 10 days, and duplicates across units are merged, with credit to whoever made it first.

BuildSet up your front door
Where does anyone raise anything?One place everyone already uses. Pick one, then make it yours.
Who gives the first answer?The person who runs the loop. In a small firm, the outside builder of record.
First answer withinThe framework's service level is 10 working days. You can promise faster, never slower.
10working days
The front door10 working days

Raise anything here: your channel

A friction point, a tool you've made, or a request. Someone named gives a first answer within 10 working days.

Adopt it
The default for something someone already made. The maker gets credit. If it's shared, it goes to Own.
Park it
It goes on the friction list, with a status everyone can see.
Build it
Only once redesign and the approved tools have been ruled out. It goes to the one-page case.
When you raise something, say
  • The work, never the person
  • Where it waits, piles up or gets redone
  • Anything you've already made, so you get the credit

Raised today, 22 October 2026: first answer by 5 November 2026.

Practise the first answer

The rules are simple. Applying them on a busy Tuesday is harder. Here are six requests of the kind that arrive in the first month. Give each one its first answer.

PractiseSort six requests
Request 1 of 6
Raised at the door · Sales coordinator

“I made a prompt template that turns call notes into a summary ready for the CRM. Three colleagues already use it.”

Illustrative requests. Each needs a first answer: adopt it, park it or build it.
ScenarioThe workbook nobody asked for

An analyst raises something at the door. Four months ago they used AI to build a workbook that turns the weekly sales export into the pipeline summary. It saves them half a day a week, and two colleagues now rely on it. Nobody approved it.

How much people bring to the front door next quarter50%

What do you do?

Illustrative. The meter shows the direction things move, not a measured value.
The idea

A fast door is a control. A slow one is how shadow builds start.

CheckQuick check

A team lead asks for budget to buy an AI tool. What has to be true before the request goes to Build's one-page case?

DoBefore the next lesson
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